#NerdsUnite: Inside the marketing mind of @MyMelodie (List of 12s for 2012!)

<editorsnote> Nerds, meet my buddy Melodie. I met her when she invited me to come and crash on her couch for the night in the San Dizzle and she is for reals one of the nicest chicas ever. She's a fellow marketer and wanted to use this space to share her thoughts on life, love, and all things nerd. Hit it Melodie!</editorsnote>

#TalkNerdyToMeLover's @MyMelodie

Happy New Year Nerds! It’s my first TNTML post of 2012 so I’m sticking with the “new year” theme! Like many nerds, I love making lists. To-do lists are the most common for me. I make these daily to stay on task with both my personal and professional life. In fact I’ve even added things to my to-do list after I already accomplished them, just so I can check it off. C’mon I know I’m not the only one who’s done this before! Fess up if you have ;)!

Instead of resolutions, I shared with my network that 2012 means making “Lists of 12s”!

I’m working on lists of 12 new restaurants to try, 12 new places to go, 12 marketing goals for my business and the list I’d like to share with Talk Nerdy To Me Lover is, 12 tech/web/social media related things I’d like to do in 2012! (Yep I’m sharing my nerdiest list with all of you!)

  • Pinterest- We all know about my food porn addiction I recently joined Pinterest and wow, it’s any food porn addict’s DREAM! I have 2 boards related to food. My Sweet Tooth is filled with gorgeous, mouth-watering sweets. Rather than just look at these images and drool, in 2012 I’m going to actually make at least 2 desserts I’ve pinned on Pinterest. (Give me food and I’ll cook but please note I have virtually zero experience when it comes to baking sweets so this is something new for me!)
  • Facebook- Part of what I do for my Marketing clients is work with them to create customized social media profiles that are cohesive with their brand and website. You know the old saying “The Cobbler’s children have no shoes”? I spend a lot of time helping clients create a marketing strategy that effectively integrates social media and Facebook is one of the main tools I use. However, even though I help clients with this, I personally haven’t had an opportunity to customize my own Facebook page. In 2012, I’m going to redesign my Facebook Page so it’s cohesive with my website and brand.  
  • Yelp- Write a minimum of 12 new Yelp reviews in 2012
     
  • LinkedIn- I’m grateful that I’ve received so many positive recommendations from my colleagues, clients and partners on LinkedIn. I’m truly humbled by reading the things people who have benefited from my work. I’ve been meaning to create a “Testimonials” section on my website by transferring many of my LinkedIn recommendations. In 2012 I’m going to create a “Testimonials” section on my website based on my LinkedIn recommendations.
     
  • Gmail- I’ve created folders and filters for many emails, but not all. I have thousands and thousands of unread messages in my inbox. I’ve trained myself to skip over unimportant emails such as ones from newsletters I don’t recall signing up for or emails related to people connecting with me on a social network but this still means there’s clutter in my inbox. In the past few days I’ve already unsubscribed from about 15 email lists and removed over 4000 messages from my inbox. I have over 8000 to go! In 2012 I’m going to get my gmail inbox down to zero, for the first time ever!

  • Evernote- While Evernote helps me stay organized; my Evernote itself needs to be organized. Whenever forward an email to my evernote the email doesn’t get categorized into a folder immediately. This is one of the main ways to update my Evernote so I definitely have some cleaning up to do. In 2012 I’m going to clean up my Evernote account.
  • Foursquare- I’m a total Foursquare lover! <nerdy tangent>Make sure April 16th is marked on your calendar for Foursquare Day it’s on 4/16 because 4 squared = 16</nerdy tangent>. I’m currently a Super User- Level 2. The highest Super User Level is 3 and I’ve read that it’s virtually impossible to become a Level 3 Super User but my wordplay mind comes to fruition because in the word “impossible” I just see the words “I’m possible” so in 2012 I’m going to become a Foursquare Super User- Level 3!
     
  • YouTube- I’m not a regular YouTuber but I’m currently working on an awesome Social Media related video that will be published soon. My goal is to get at least 1 million views on this video. I know that sounds extreme especially since my current YouTube videos have views only in the hundreds. I’ve got a good feeling about this video and in 2012 I’m going to get 1 million views on my social media related YouTube video.
     
  • Twitter- All of my Twitter followers were gained authentically through people finding my page and being interested in topics I tweet about. I’d like to continue being a resource on Twitter but also build up my Twitter following with more people who are engaged in conversation and content I post. In 2012 I’m going to grow my Twitter following to over 5000 while keeping in mind this must be done authentically through just being me!

  • Phone- My Droid 2 just isn’t cutting it! Rather than continue to complain about how my phone is slow in 2012 I’m going to get a new phone!
     
  • Laptop- My laptop and all the information it contains is literally my most valuable possession. It contains photos, music, confidential documents etc. It used to be backed up on the cloud but my subscription ended and I haven’t had a chance to renew. Whether on the cloud or on a hard drive, in 2012 I need to make sure I back up my laptop again!
     
  • Blogging- My last in my list of 12s is something that will keep me accountable for 1-11 on this list! And that’s to write a follow up blog post in 6 months and then right before on 2013 on what items have been checked in on this tech/web/social media list of 12!

Wishing everyone the best of the best in 2012! Thank you again to @JenFriel for having me a part of her community and everyone who reads my posts. I’ve really appreciated the tweets, Facebook Likes and Subscribes and emails! It makes me happy to hear from you so please don’t hesitate to reach out at any time!

#thatisall

Click here to follow Melodie on twitter and check out her blog over yonder!

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