#BehindTheScenes: Phamous - Midi Mafia

Alrite, so this song was posted on our Facebook page over the summer, and it is very literally the catchiest thing I have ever heard in my entire life. Seriously, once it's in that nerdy noggin of yours - there ain't no escapin! The song is called Phamous and it's from the band Midi Mafia.

Have a listen for yourself ...

That being said, I was really really really curious with the way it was put together. I turned my nose up to it at first, but that was just out of general ignorance. Remember people want to buy, they don't want to be sold to. Marketing is an art to me, as is search engine optimization, so I was fascinated by the premise of this video that literally all it is a catchy ad highlighting the features from the hotel. Excellent subliminal advertising, and I feel like it's mutually beneficial for the artist and for the hotel.

Instead of sitting there pondering all of this thinking, hmmmm only if I knew - I reached out to Kevin Risto of Midi Mafia on Facebook to find out.

Yep. So there ya go!

Question answered.

HOW AWESOME IS SOCIAL MEDIA THAT ALL I HAD TO DO WAS SEND A FACEBOOK MESSAGE AND I GOT A RESPONSE BACK FROM THE ARTIST DIRECTLY?!?!?!

#mindblown

Thanks a heap Kevin! You totally managed to knock my nerdy socks off. Wait, I'm actually not wearing socks - I'm rocking vans. You can't do vans with socks, that's a big fashion faux pas. Am I still talking? Shut up Jen