#NerdyThoughts: Spank you very much!
SOOOOOOO ... first off, I want to thank everyone for all the pearls of wisdom over the last few days. I sort of knew all of this was going to happen as things started clicking with the pilot, I was prepared to step a few feet back and have more of a game plan of where I want things to go. I didn't expect it to happen so soon, but I'm going to roll with it. Regular content will be back soon, hahaha whatever that means. This dude told me last night that we were like the Seinfeld of social media. EPIC! But even they had some sort of through line. DOH!
It's really interesting how many parallels there are between creating a tv show and running a website - you always have to have A and B story lines. I'm getting it now, and definitely processing - appreciate you all understanding and helping out. For reals! THAT is what we're about!
This site is and will always be my heart and my passion. You people make my life, I kid you not if I could kiss each and every one of you I would. Tongue optional ... clearly! HAHA!
When we first started, I posted a lot on the stuff I found in social media, search engine optimization and overall branding because that was my life. I was exploring this space, and LOVINNGGGG everything I was finding. I had clients that I did these things for, and I just shared what I was doing with you all. Then, things changed - the problem is, I didn't have enough of a B story line to fall back on to keep the heart of the brand alive. All this stuff of sponsors, and events and blah blah blah - it's cool, but its also bullshit. It helped me survive for the last year so I could get things done, but that's not what we're about. I literally want you all to be able to live vicariously though the experiences I, or that other lifecasters on this site get to have. Exploring social media not through the words of experts way up on a pedastal; social media through a bunch of nerds using it and documenting their experiences. Basically life told in the keyword of nerd. This is LA, and I've been here 7 years, I get to do some weird shit, and I'm confident others have equally interesting stories in their neck of the woods. I find social experiments to be FASCINATING, and I truly do believe you can tell stories in social media. I just have to figure out a way to produce those stories.
I kinda feel like we're this fucked up reality show that was popular in season 1, and then in season 2 it was all, look how famous and fabulous we are. OMMMGGGGGGGGGG how did that happen!!!!
Somewhere along the way things got diluted, which I understand and respect you all calling me out on - but again, that's part of life; I'm not stopping anytime soon, so its a matter of figuring out how to still maintain interest and create a solid foundation within the brand. I don't know how to do that, but I trust my gut, my passion, and I know if I reach out to the people in my nerdy network, I can get it done. Remember, where there is a will there is always. always. always. a way. (Also too, learning from this experience so you can prevent it from happening again.) At the end of the day like I said earlier, you people are my everything. You changed my life, and I plan on doing the same to as many of you as I can.
The site is now repped by an incredibly big agency because of the pilot, and I'm sure they're going to want to talk about packaging the brand of the site separately. I've been afraid in the past to let anyone touch it out of fear that they would want to put up bullshit ads, or come in and change too many things. When you put your blood, sweat, and tears into something - it is INCREBILY hard to let some of it go. But again, what you fear, you draw near, I didn't notice I was doing all of that myself.
I have SUCH a vision on where I want this site to go, and all the cool shit I can get people to help us out with. I think my problem lately has been that I was so focused on figuring out how to package, that I lost sight of the vision. Again, I'm learning. It's about where do we go from here ... and that my friends, is something you will have to stay tuned for.
All my love and all my heart, you all make me sooooooooo proud to say
#nerdsunite