UTA Hires #SocialMedia Agent

Per Deadline: I can confirm that 23-year-old Eric Kuhn is joining UTA’s digital media department where I’m told he will specialize in social media strategies for the agency’s talent and corporate clients. This is one of the agency world’s early moves to bring in an agent focusing specifically on social media and outlets such as Twitter, Foursquare, and Facebook. Kuhn was CNN’s Audience Interaction Producer, where he oversaw social media for CNN’s U.S. programming and worked on the network’s television/web integration.

Kuhn oversaw CNN’s more than 250 Twitter accounts, and I’m told he was responsible for helping predict election results by looking at voter sentiment on Twitter (and now we know who to blame for all that on-air pablum by the newscasters and pundits during election night). Prior to CNN he helped manage social media for both the NBA and the CBS Evening News. I’m told Kuhn will be relocating from DC to LA at the beginning of the year.

DUDE!!!! That's so freaking AWESOME!! About damn time!! For reals ... these agencies are just moving so damn slow in understanding that their entire WORLD just changed because the way the public receives their information has changed. We're not looking at crappy tabloids anymore. In fact, the Enquirer just filed for bankruptcy!! Entertainment Tonight, and Access Hollywood are for dinosaurs ... social media is where we are all getting our news, so why oh why wouldn't you want your client's face spread across it in a strategic kit gloved manner. Digital marketing strategist ... anyone ... anyone? It's happening for brands, what do you think celebs are?? W2G UTA!! Uberly Uberly Uberly impressed!

#NerdsUnite